Washington Post Details Effectiveness of RSLC Cancel Culture Ad Campaign in New Jersey and Virginia

The Washington Post last night detailed new RSLC internal polling showing that the digital ad we ran in New Jersey and Virginia earlier this month highlighting the harms of Democrat-led cancel culture “connected” with swing voters in both states. The issue seems to be providing state Republicans with an opportunity to appeal to soft-Democrats who are concerned that their party no longer represents their values as it continues to lurch to the left. As Democratic strategist James Carville said in an interview yesterday, “Wokeness is a problem and everyone knows it. It’s hard to talk to anybody today — and I talk to lots of people in the Democratic Party — who doesn’t say this. But they don’t want to say it out loud.” 

The Post reported,

The Republican State Legislative Committee bought digital ads in New Jersey and Virginia this month, warning voters that the “cancel culture” represented by the All-Star Game being moved out of Georgia could well come to their states. Both states are run by Democrats, and neither has its own Major League Baseball team. 

But in a memo first provided to The Trailer, the RSLC says that its polling proved that the ads connected. In Virginia's 12th House District and New Jersey's 8th Legislative District, both Republican targets this year, close to 60 percent of “high-propensity persuadable voters” said the ads made them more likely to back Republicans, they asserted.

“Democrat-led cancel culture seems to be providing state Republicans with an opportunity to have their arguments on pressing issues like the economy, education, community safety, and health care taken more seriously by voters that were traditionally out of reach,” said RSLC President Dee Duncan.