Radio Ads are Backed by a Six-Figure Investment
Washington, D.C.– The Republican State Leadership Committee – New Jersey PAC (RSLC) today launched another round of radio ads in New Jersey— including a Spanish language ad— putting a spotlight on the rising cost of living under the state’s liberal leaders and various scandals involving prominent New Jersey Democrats such as Mikie Sherrill and Bob Menendez. The campaign is backed by a six-figure investment targeting key battleground districts across the state.
The campaign draws a stark contrast between hardworking New Jerseyans and Democrat politicians who’ve lost touch with those they are failing to represent. While families struggle with rising costs, Democrats like Mikie Sherrill are engulfed in scandals and their failed policies that leave people behind. The RSLC highlights how Republicans offer a better path — one built on trust, hard work, and real leadership.
“New Jersey families are working harder than ever, but Garden State Democrat politicians like Mikie Sherrill are too busy navigating their self-inflicted scandals and pushing policies that make life more expensive,” said RSLC President Edith Jorge-Tuñón. “This ad campaign makes it clear: state Republicans are fighting to restore trust, lower costs, and deliver real leadership for the Garden State.”
Listen to “Basta Ya!” HERE.
TRANSCRIPT
Narrator: “Trabajamos duro todos los días. Nos preocupamos por nuestras familias, comunidades y negocios. Pagamos un ojo de la cara solo para sobrevivir. Nos quedamos atrás, mientras que los políticos avanzan. Tantos años de malas políticas y las pagamos nosotros. Basta Ya!. Necesitamos líderes que no tengan miedo de defender lo que es correcto. Y trabajen todos los días como nosotros. Vote republicano conmigo el martes 4 de noviembre.”
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English Version
Narrator: “We work hard every day. We care about our families, communities, and businesses. We pay an arm and a leg just to survive. We’re getting left behind, while politicians get ahead. So many years of bad policies and we’re the ones paying for it. Something needs to change. We need leaders who aren’t afraid to stand up for what’s right. Who want to get up every day and go to work, just like us. Vote Republican with me on Tuesday November 4th.”
Listen to “Scandal” HERE.
TRANSCRIPT
Narrator: “New Jerseyans, we love our shore, our sports, and not pumping our own gas, but state Democrats and Mikie Sherrill, they love scandals, Navy scandal, Stock scandal, Bob Menendez scandal. We deserve leaders we can trust, not ones who stick us with the bill.”
Mikie Sherrill: “It’s going to cost you an arm and a leg, but if you’re a good person, you’ll do it.”
Narrator: “We can’t trust Democrats in the Garden State. Vote Republican this November.”
Background
In 2023, the RSLC and its affiliated PACs invested nearly $1 million in New Jersey to enhance voter engagement through absentee ballot mailings, follow-up communications, and early voting information. This effort was supported by targeted digital ads and direct text messages to voters that saw a record turnout for Republican voters.
Earlier this year, the committee released a memo that detailed its strategy to spend early in 2025 in order to beat back an onslaught of funding from national liberal billionaires who are hoping this year will be the next 2017.
About RSLC
The Republican State Leadership Committee (RSLC) is the largest organization of Republican state leaders in the country and only national committee whose mission is to recruit, train, and elect Republicans to multiple down-ballot, state-level offices. Thanks to our growing network of grassroots supporters in all 50 states, we help deliver wins for Republican state legislators, lieutenant governors, secretaries of state, agriculture officials, and state judges across the country.
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